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Marketing Manager/Senior Marketing Manager

eGain customer engagement solutions deliver digital transformation for leading brands – powered by virtual assistance, AI, knowledge, and analytics. Our comprehensive suite of applications help clients deliver memorable, digital-first customer experiences in an omnichannel world. To find out more about eGain, visit https://www.egain.com.


POSITION: MARKETING MANAGER / SENIOR MARKETING MANAGER

Location: Sunnyvale, CA

Responsibilities

  • Content writing
    • Write compelling content for lead generation, event marketing, and sales conversion (e.g., email blasts, landing pages, short white papers, case studies, bylines, etc.)
  • Channel Marketing
    • Develop joint marketing collateral, as needed, including joint value proposition, solution overviews, presentations, and joint client case studies
  • Marketing Programs
    • Plan and execute marketing programs for demand generation
    • Expertise in digital marketing is a must
  • Other
    • Support the marketing team on other activities

Qualifications

  • 3-6 years of experience in writing content for demand gen outcomes such as downloads / views and event attendance
  • Experience in creating, executing, and managing direct and channel marketing programs
  • Good understanding of CRM, customer engagement, customer service management, contact center management, eBusiness, knowledge management, AI, or closely related space
  • Outstanding communication skills—verbal, writing, and collaboration
  • Commitment to speed, quality, and results
  • Undergraduate degree in technology with strong writing skills or undergraduate degree in other major with strong understanding of technology
  • Some travel may be required

To apply

Email your resume to eshih@egain.com, and include the position in the subject line.