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Interactive Voice Response (IVR) systems
are notorious for frustrating users with
inadequate content and the IVR black
hole syndrome, where the user is trapped
in a self-service maze. But the phone continues
to be the channel of choice for many customers
because of its ubiquitous access. With eGain®
IVR, you can offer phone self-service
that is effective and differentiated, yet
cost-efficient.
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A first-of-its-kind voice self-service
solution, eGain IVR enables superior
phone self-service experiences by
adding human-like intelligence to
IVR and unifying it with other interaction
channels, including web self-service.
Unlike traditional voice self-service
solutions, it offers intelligent dialogs
driven by eGains patented case-based
reasoning (CBR) technology and seamless
movement across channels. The solution
is an integral part of eGains
suite for multichannel customer service,
eGain 10, and reduces the total
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cost of ownership (TCO) of multichannel self-service
and customer service operational costs, while
enabling end-customers to accomplish more
through IVR.
eGain IVR comes in two flavors:
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eGain IVR (Standard) helps
handle informational and transactional
customer service queries, using the
capabilities of the eGain CIH platform,
such as the common multichannel knowledge
base, interaction records, customer
database, and integration with backend
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eGain IVR (Advanced), in addition
to the standard solution, includes the
Guided Help module, which uses the patented
CBR technology of eGain Inference®
Reasoning Engine. By enabling interactive
dialogs that simulate customer conversations
with the best human agents, the module
allows businesses to offer self-service
for complex interactions that would
usually need the intervention of experts.
Examples of these interactions include
troubleshooting, offering expert advice,
and cross-selling and upselling within
the context of service. |
Reinventing phone self-service
eGain IVR represents a significant advance
in voice self-service and its integration
with other communication channels. By applying
web self-service best practices such as
seamless escalation, unified cross-channel
content, and CBR-guided interactions to
IVR, it redefines phone self-service and
increases customer adoption of the channel.
IVR that is as smart as your best agents
eGain IVR uses CBR technology to capture
agent expertise in the knowledge base (KB)
and prompt customers with appropriate questions
in a way that the best agents would, until
an answer or the next best step
is found. Interactions are flexible and
efficient, avoiding the rigid and long paths
that are so common in traditional IVR scripts.
If a business has already implemented an
eGain SelfService solution for the web,
it can simply extend the interactive process
and knowledge base content to the IVR for
rapid time to benefit and reduced TCO.
Unified and consistent multichannel experiences
As part of eGain® 10, the top-rated
customer service software, eGain IVR enables
consistency in the tone, course, and content
of conversations across self-service and
agent-assisted service through the phone
and electronic channels. With eGain IVR,
businesses are able to:
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Allow IVR
users to access the same information
and complete the same transactions that
they would be able to accomplish through
other channels. |
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Offer context-aware
escalation to multiple channels, including
live agent channels such as phone and
chat, and asynchronous agent channels
such as email. |
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Easily tune
and change content and processes across
the IVR and other channels with the
Author Once knowledge base capability. |
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Manage performance with
powerful multichannel reports across
IVR and other channels. |
Rapid time to benefit and low
cost of ownership
All eGain 10 applications use the same workflows,
knowledge base, customer interaction records,
and reports. Unified interaction logic and
content reduce the setup cost and time associated
with IVR and other channels, speeding up time-to-benefit.
It also means less complex programming and
reprogramming the IVR systems as business
processes change. Single-sourcing of content
and best-practice interactions leads to low
TCO as well.
Flexible deployment options
eGain IVR can be deployed as an on-site,
on-demand, or managed solution. If needed,
it can be integrated with existing IVR systems
that support Voice XML.
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