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Content Marketing Manager

eGain customer engagement solutions power digital transformation for leading brands. Our top-rated cloud applications for social, mobile, web, and contact centers help clients deliver connected customer journeys in an omnichannel world. To learn more about eGain, follow us on LinkedIn and Twitter, or browse our website.


POSITION: CONTENT MARKETING MANAGER

Location: Sunnyvale, CA

Responsibilities

  • Product/Solution Marketing
    • Develop collateral, including overviews, web pages, presentations, case studies, etc.
  • Demand Generation
    • Write compelling content for demand generation (e.g. email blasts, landing pages, short white papers, etc.)
  • Channel Marketing
    • Develop joint marketing collateral, as needed, including joint value proposition, solution overviews, presentations, and joint client case studies
    • Onboard and enable technology and channel partners
    • Budget for and coordinate channel marketing programs, working with the channel sales team
  • Other
    • Support the marketing team on other activities

Requirements

  • 4-6 years of experience in product and solution marketing, marcom, demand gen copywriting, and channel marketing
  • Good understanding of CRM, customer engagement, customer service management, contact center management, ebusiness, knowledge management, AI, or closely related space
  • Outstanding communication skills—verbal, writing and collaboration
  • Commitment to speed, quality and results
  • Undergraduate degree in technology with strong writing skills or undergraduate degree in other major with strong understanding of technology
  • Some travel may be required

Attributes

  • Proactive and diligent
  • Collaborative and transparent
  • Hungry to make a difference
  • Aligned with eGain values and strategy

To apply

Send your resume and cover letter in MS Word to hiring@egain.com, and include the position in the subject line of the email.