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Channel Director

eGain customer engagement solutions power digital transformation for leading brands. Our top-rated cloud applications for social, mobile, web, and contact centers help clients deliver connected customer journeys in an omnichannel world. To learn more about eGain, follow us on LinkedIn and Twitter, or browse our website.

We are currently looking for a channel director to become a part of our Europe and EMEA sales team in Newbury, UK.


Location: Newbury, UK

Experience: 7+ years

Job description

This is a senior strategic role required to manage all aspects of Partners & Alliance relationships and drive eGain’s industry and technology propositions with partnerships in order to generate incremental revenue opportunities.

In close alignment with the Sales, Pre-sales, Marketing, Partner Success and Professional Services teams, the person will be responsible for the development and execution of the overall partner strategy. Activities will include market segmentation, recruitment, enablement, joint solution development & go-to-market strategy, and ultimately identifying, developing and driving pipeline with a select list of partners to discover and deliver incremental, partner-originated revenue opportunities for the UKI and Nordics region.

To achieve these objectives, the successful candidate must work cross-functionally through the various teams and support departments displaying direction and leadership to define and advance the overall business goals. The ideal candidate will bring their passion and a highly energetic entrepreneurial spirit to build on strong solution sales expertise, good product knowledge and understanding of technology as well as experience in managing complex projects and partnerships. A successful background in Alliances Management and Business Development is essential. Experience in the Customer Engagement Solutions market is highly desirable.


  • Ability to advocate and represent the value of eGain’s solutions portfolio to a broad and diverse range of prospective Partnerships & Alliances
  • Review and develop eGain partner strategy for improved structured and programmatic execution
  • Regularly review and adjust strategies based on shifts in technology and market trends
  • Assume responsibility for overall partner business and go-to-market plan for the UKI and Nordics region developing a scalable, repeatable model driving platform sales & strategic interest
  • Identify, qualify, recruit, enable, develop and manage productive partnerships
  • Build deeper, more strategic and sustainable partnerships with existing Partners
  • Attend frequent meetings onsite with partners across geographies and manage travel plans accordingly
  • Ensure commitment from Partners for pipeline generation and revenue goals, focus and capabilities
  • Support presentations, proposal/tender responses and early-stage joint customer meetings
  • Effectively engage and build internal cooperative relationships with the Sales function to ensure alignment with vertical business plans and to develop solutions, go-to-market and engagement models
  • Communicate business plans and updates through regular team meetings, conference calls, and reviews
  • Achieve assigned sales targets and MBOs
  • Administer pipeline management & accurate sales forecasting
  • Maintain accurate partner plans and partner scorecards

Desired skills and experience

  • 7+ years of enterprise partner and channel development experience, which should include systems integrator, service provider and technology partnerships
  • Demonstrable network of senior level contacts in SIs, Outsourcers and Value-Added Resellers and proven experience of leveraging these relationships to build mutually beneficial partnerships to drive revenue
  • Proven and demonstrable experience of driving high-value sales through SIs and partners, delivering increased revenue, brand awareness and customer success
  • Proven history of being able to work independently and with cross-functional sales, marketing and product management teams to achieve company and departmental objectives
  • Strong business acumen and capable of developing and managing strategic plans with partner/company executives and challenging the status quo
  • Proven history of analysing situations, employing creative and effective decision-making to solve problems and achieve results
  • Ability to excel in a team environment which emphasizes total cooperation and mutual respect
  • Solid analytical and negotiation skills
  • Proven track record of sales success with ability to meet or exceed revenue goals
  • Outstanding presentation, verbal and writing skills and ability to communicate complex ideas effectively across a wide range of audience levels and functions
  • Superb organisation and time management skills, ability to multitask effectively and prioritize against rapid timelines and competing priorities
  • Experience of working with Cisco ( and Avaya ( would be an advantage

To apply

Send your resume and cover letter in MS Word to, and include the position in the subject line of the email.